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April 19, 2005

Technology Meets Toilets

From the New York Times, American Standard Flushes 24 Golf Balls to Test New Kind of Toilet:

In one room, 12 toilets are flushing as if under ghostly control; an electronic machine is pulling the virtual levers - and manipulating water temperature and pressure as well. In smaller rooms nearby, one man is alternately flushing cylinders of miso paste, wadded-up paper, and as many as 24 golf balls at a time, while another is inspecting different glazes on ceramic tiles.

In the article, more than one analyst is quoted asserting that a technologically superior toilet could bring value to the company. I think they may be right. If the toilet industry is like any other, a superior product will bring buyers.

In case you're wondering about the trademark for this great new toilet line, it's "Champion."

Posted by Melody Wirz at 08:47 AM.
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