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October 13, 2004

trademark quiz

What narcotic trademark was Bayer forced to forfeit under the Treaty of Versailles?

The drug in question was none other than ______ (with a capital _), which Bayer registered as a trade name for the pharmaceutical diacetylmorphine in 1898. At the time, people regarded ______ as a nonaddictive derivative of pure morphine, the pain killer and anesthetic considered both medically indispensable and dangerously habit-forming during the 19th century.

Do you know what it was? For the answer, go to TechRepublic.  Good luck!



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Posted by Douglas Sorocco at 03:18 PM.
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